Optimised or just Optimistic?

Optimised or just Optimistic?
Is your website Optimised or are you just being Optimistic?

For many businesses the focus when starting out on their Internet campaign is the design of a great looking website, a website that not only looks good but also reflects the right image for the business. However, it is also very important that the company website lists well in the major search engines and many businesses quickly move to measuring the value of their website in terms of the number of visitors to the website. Why, because what is the point of having a great looking website if no one can find it and it attracts only minimal traffic. Businesses quickly become aware that increased levels of traffic can potentially lead to potential for increased sales and market profile.

One thing to consider is that over 80% of all Internet traffic comes from the major search engines with Google, Yahoo and MSN currently responsible for the vast majority of all Internet traffic. With such an overwhelming amount of traffic coming from the search engines, it makes sense to put a lot of effort getting your website noticed.

Regardless of how you measure the success of your website, the bottom line is that to succeed on the Internet you are going to have to bring more visitors that are looking for the information, content and/or products that you are providing.

This entry was posted on Thursday, April 23rd, 2009 at 12:23 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

Internet Marketing by Direct Submit

Facebook Eyes Mobile Domination

Facebook eyes mobile domination
Facebook has set out a strategy it hopes will make it as dominant in mobiles as it is in social networks.At the heart of its plans is making the mobile phone a more social experience and offering shopping discounts. The company announced the opportunity for businesses to offer deals to users via their phone.

Facebook also revealed plans for a single sign-on that lets users log in to other phone applications with their Facebook name and password.

Third party developers are also being offered the chance to add a social layer to their applications, the company said at an event at its Palo Alto offices.
The bid to combine “mobile, social, local” comes as the number of phones proliferate throughout the world.

More than 200 million people are now using Facebook across various mobile platforms, with the company claiming that this is bigger than the iPhone or Android user base.

A year ago, the social networking giant had 65 million mobile users. Mobile users are also twice as active on Facebook as people who are logging on via personal computers.
“There is obviously a lot of change in the mobile space and also a revolution happening in the social space,” said Mark Zuckerberg, cofounder of Facebook.

“What we have seen is you can rethink any product and rethink it to be social. Mobile is a big area of expansion and a huge new space. Combining those things together brings big opportunities for new companies to be built and for industries to be disrupted.”

 Internet Marketing by Direct Submit