The Importance of Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO) can be difficult, but worth it… No other practice gives us such direct insight into what people want and are searching for. This means that search traffic consistently ranks up there with email for the highest converting web traffic. SEO is simply the process of positioning your answer, hopefully the best possible answer, on the first page of a search engine, so that people click to your website and find what they need.
To offer a summary of what is required for effective SEO we have put together this list:
> Keyword identification and placement
> Quality content
> Correct metadata usage
> Page load speed and SEO
> URL structure
> Proper image optimisation
> Mobile friendly SEO
Whether you are just starting up your business or have an existing website you need a website which is SEO friendly and stands out from the crowd. As experienced Internet Marketing and SEO consultants Direct Submit will be able to help you make the right choices and decisions to help you get your product or service noticed online.
Search Engine Optimisation (SEO) should be an essential part of your businesses marketing strategy. Put simply, its job is to increase your enquiries and to make sales. Properly applied, SEO will help your companies website appear higher up the natural search engine rankings for targeted key phrases. Also, an effective SEO strategy will make your website easy to find for users and search engine robots. SEO helps the search engines to understand what each page on the website is about, therefore content strategy plays a big role in the SEO tactics.
As leading UK Internet Marketing and SEO consultants, Direct Submit are committed to providing you with the highest level of service and expertise. All our clients are unique and each receives customised strategy that utilises today’s best practices for your business. Call us today on 0845 2722350 and get your website working harder for your business.